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Jon Barrett.
With 20 years of experience in B2B, Jon is a CIM qualified strategic marketer with strong digital knowledge. His expertise encompasses digital strategy, SEO, PPC, social media, marketing automation and data analysis. Jon is VP Digital at Publitek.
Why PR Is Critical for Generative Engine Optimization (GEO)
Generative Engine Optimization (GEO) is rapidly emerging as the new frontier for how brands appear in AI-driven search results, resulting in great…
Publitek’s PR Impact report for the electronics sector goes live
A data-driven view of the top performing companies from a cross-section of the electronics industry The electronics industry thrives on innovation. But…
How social listening provides insights into deep tech audiences
Social listening is sometimes overlooked by marketers, because they mistakenly believe it is the same thing as social monitoring, or that the…
How to build high-quality inbound links to your website
This is the second in a series of blog posts about SEO for B2B tech companies. The first post – How to…
Why you need a B2B tech agency for SEO
So, your website is already the epitome of technical perfection. The site architecture ensures cornerstone content is at the top of the…
Nick Clark joins Publitek as CEO
Tell us a bit about yourself I have been working in PR and comms for over 20 years, the majority of this…
How to identify keywords for targeting engineers
How to identify and evaluate product-focused search terms used by engineers at the start of the buying process. A background primer You…
B2B Marketing Post-COVID-19: Making Positive Improvements
Despite the challenges, B2B marketing leaders expect positive changes moving forward. Check out our infographic on trends from Next 15’s latest survey…
