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Zach Hynoski.
Zach Hynoski is the Vice President of Community Marketing at Publitek, responsible for providing strategic guidance to a number of deep tech b2b clients, particularly those in the semiconductor, autonomous vehicle and IoT spaces. He has deep expertise and understanding of community marketing and social media strategies and always has a finger on the pulse of the latest communities, platforms and next generation marketing trends.
How Engineers Use Social Media in 2025: Adapting to a Changing Digital Landscape
Social media never stands still. Platforms evolve, new contenders emerge, and audience behavior shifts. Two years ago, we explored the rapidly changing…
Digital communications: next gen engineers versus career pros
In the ever-evolving digital landscape, connecting with engineers across different generations demands a dynamic approach. With the current generation and the next…
The role of Communities within Marketing Communications
In today’s hyperconnected world, marketing approaches need to evolve to become more people-centric and relationship-driven. Gone are the days when end users…
How B2B companies can produce the right content for each social media platform
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