It’s been a funny old week with some of the best known names in the technology sector acting (seemingly) against type. Microsoft is actively prompting users to switch to a web browser other than its own Internet Explorer. While Intel is rounding up billions of dollars in support of the little guys in the industry. However, in both cases observers have been quick to examine the motives and methods of the prime movers. Following on from this it is comforting to see a company acting openly and directly as we have come to expect – Apple is suing Taiwanese mobile handset manufacturer HTC (the maker of Google’s Nexus One phone) for patent infringement. At least we know where we stand….
About the Author: Jon Barrett

With 20 years of experience in B2B, Jon is a CIM qualified strategic marketer with strong digital knowledge. His expertise encompasses digital strategy, SEO, PPC, social media, marketing automation and data analysis. Jon is VP Digital at Publitek.