About Mike Green

Mike Green is an ex high-tech journalist who joined the team at Pinnacle Marketing Communications in June 2009. A key element of Mike’s role is the generation of in-depth technical articles, feature articles, commentary pieces, and press releases, as well as re-writing existing articles to make them more suitable for specific publications’ needs.

Donald Trump: Is there anything to learn for B2B Technology PR?

2017-05-05T16:19:59+00:00 November 1st, 2016|

The race to the White House is often a tired and drawn-out affair, with countless months of dry political debate and endless barrages of fairly banal media sniping, but with very little in the way of actual excitement. The battle between Republican candidate Donald Trump and his Democrat counterpart Hillary Clinton has, in contrast, been compelling stuff - with new bombshells going off on an almost daily basis.

Top 5 Chinese Social Media Platforms for B2B

2017-05-05T16:20:00+00:00 September 29th, 2016|

In Western economies, B2B companies have already recognised the value of social media as a marketing tool. However, though many of these companies are keen to benefit from commercial growth in the Far East, they have so far failed to apply the same principals as they do within their more familiar local markets.