We could soon be seeing the return of an old name and the significant redesign of a current one, according to reports of a recent briefing by EE Times Group CEO Paul Miller. Research suggesting that supply chain issues are becoming increasingly significant in the minds of electronics engineers will lead the group to relaunch Electronic Buyer’s News as an online entity. At the same time, EE Times (in the US) will have a major site redesign aimed, among other things, at simplifying navigation and adding social media functions and rich media content. EE Times will also continue the process of clarifying its brand structure.
By Jon Barrett|2010-03-01T16:32:39+00:00March 1st, 2010|
About the Author: Jon Barrett
With 20 years of experience in B2B, Jon is a CIM qualified strategic marketer with strong digital knowledge. His expertise encompasses digital strategy, SEO, PPC, social media, marketing automation and data analysis. Jon is VP Digital at Publitek.