If your business has a website then you should already know the value of web traffic and how important it is for your site to maintain a strong search engine presence. If you don’t then you should read this report, recently published by market research firms, Fleishman Hillard and Harris Interactive.
The report reveals that 89% of all consumers now use search engines to make purchasing decisions.
At Pinnacle, this comes as no surprise to us. We provide search engine optimisation (SEO) services for a number of our clients and the results which we regularly see reinforce the above statistic. A recent analysis of one client’s web traffic shows that after just 6 months of implementing a focused SEO campaign, the site is now receiving 30% more search engine traffic.
This has been achieved by targeting rankings for a number of keywords that meet specific criteria; based on relevance, level of competition and volume of search. By adopting this kind of strategic, analytical approach, you give your site a far greater chance of being found in the search engines by those people who are actively searching for the kind of products and services that you offer.
To find out how you can reach the 89% of your market online, contact us on +44 (0) 208 869 9339 or email [email protected]
