Ian Poole’s Radio-electronics.com web site for electronics engineers has now reached 1 million page views per month based on Google Analytics data, according to the publisher. This is remarkable for a site with only one full time employee but perhaps not so surprising when you look at the quality of editorial and the site’s long history of publishing only unique content, rather than just regurgitating press releases.
This is a powerful strategy for search engine optimisation. The site, which is based in the UK, has an international following: 27% North America, 25% Europe, 43% Asia and 5% from the rest of the world. Most Asia traffic is from India – which is the case for most B2B electronics online media sites. For comparison, EETimes.com and EDN.com claim around 3 million and 1 million page views per month respectively.