Whilst I enjoy films that involve submarines the latest tool in the social media armoury doesn’t feature torpedo tubes or the ability to submerge and stay under water for weeks on end. It does appear that the world of social networking apps is relentless in terms of development. Indeed it’s difficult to keep pace with [...]
...and why you should be pleased to see them in the media. In the past – especially when print was king – this scenario was seen exclusively as bad news. A call to the author to say: “Hey, we do that too and we’re even better at it than those guys!” does not have much [...]
A guest blog post by Steed Webzell, freelance editor across a range of technology-based titles PR agencies make life easy for editors. How so? Well, without any desire to portray editors as lackadaisical, somewhat unorganised individuals, the reality is that PR agencies take away the leg work. This is particularly true for technology, engineering and [...]
A guest post by Caroline Hayes, freelance technology journalist Although I seem to have struck a nerve with the 12-point plan to wind up editors, my sense of fair play means I should redress the balance and list the reasons why PR companies can be dear to an editor’s heart. Here is my recruitment advert [...]
For a journalist or editor attending a tradeshow, press packs are both a boon and a burden. While they do serve as great memory aids, after collecting two or three of them they quickly become a burden on the poor journalist that has scheduled interviews and meetings with company executives all over the exhibition center. [...]
Alix Paultre, editorial director of the design group at Advantage Business Media, is looking for a new editor at Wireless Design & Development magazine. The vacancy has arisen because Nancy Maas is going into 'semi-retirement'. Anyone interested in the job should contact Alix directly on 973-920-7047.