What does SEO have to do with electronics PR agencies?

Some 30 years ago, a small component distributor in the UK came out with a book on how to manufacture electronic products using surface mount technology. The company sold 1000 copies at £2000 each. Few people knew how to use these newfangled surface mount components but many realised that they had to find out fast. Read more...

By |2018-07-31T08:28:27+00:00February 22nd, 2013|

PPC pt 2: Dynamic landing pages

In the second part of this article on PPC , Ian Jarrett, Account Director at Pinnacle looks at dynamic landing pages.  ----  Dedicated dynamic landing pages: When you journey anywhere you want to ensure that you land in the right place, it’s exactly the same with PPC.  Once the searcher has clicked you need to Read more...

By |2012-12-03T09:00:31+00:00December 3rd, 2012|

Can Storify boost SEO for electronics and engineering companies or help your tech news go viral?

There is a buzz around Storify, the social media curation platform that lets you create news stories with live content from Twitter, Facebook, Youtube and Flickr and then share it back across those social media sites. Last year Storify won the Grand Prize winner in the Knight-Batten Awards for Innovations in Journalism and was featured Read more...

By |2016-10-24T10:55:25+00:00June 12th, 2012|

How to Increase Your Website Traffic By 30%

If your business has a website then you should already know the value of web traffic and how important it is for your site to maintain a strong search engine presence. If you don’t then you should read this report, recently published by market research firms, Fleishman Hillard and Harris Interactive. The report reveals that Read more...

By |2012-02-23T13:30:07+00:00February 23rd, 2012|

Pinterest: Social Media’s Latest Pin-up

In the world of social media marketing, the latest networking tool that everybody is talking about is Pinterest. Described as “an online pinboard to organize and share things you love,” you might think that the website is nothing more than a scrapbooking hobbyist’s dream; a place to pull together your favourite images and ideas and Read more...

By |2012-02-16T08:57:26+00:00February 16th, 2012|

Change in World Order: Italy Looks to Supplant Germany as Number One in Solar Power Deployment

Despite a change of government, spiralling debt and a faltering credit rating, Italy seems set to become the global leader in deployment of photovoltaic energy generation systems. Figures compiled by IHS iSuppli suggest that the number of installations in the troubled EU member state during 2011 will equate to a 6,900 MWatt capacity - almost Read more...

By |2011-12-20T10:08:08+00:00December 20th, 2011|

Top 20 Semiconductor Suppliers for 2011 Announced

Preliminary figures compiled by IHS iSuppli show that though the economic climate remains frosty, 2011 has been a bumper year for semiconductor shipments – driven mainly by increasing consumer demand for smartphones and tablet PCs, as well as increasing use of solid state lighting and growing interest in renewable energy. Total chip sales this year Read more...

By |2011-12-08T09:39:51+00:00December 8th, 2011|

To Follow Or Not To Follow?

Last week, discussions with two industrial B2B clients veered on to the use of social media, specifically Twitter. And the question our clients asked – how do we get more followers?

By |2011-08-31T10:39:01+00:00August 31st, 2011|