起草一个好的案例研究真的那么难吗？
毫无疑问，适当准备且足够详细的案例研究对于任何公司的新闻材料和宣传资料的输出都会是有益的补充——它能够补充包括产品发布、技术文章和评论作品等在内的其他内容。无论是投放在服务于相关行业领域的杂志上，还是供销售人员在访问潜在客户时使用，还是只是放在公司的网站上，它们都是宝贵的宣传工具
为什么你需要提升你的内容策略
世界充满内容，并且每时每刻都不断涌现出来更多内容。搜索引擎必须处理这一信息洪流，但是对我们来说，幸运的是，其中大部分信息都只不过是鱼目混珠，而且现在也正因为最近的一些搜索引擎更新而受到忽视.
Adding gloss to your brochure writing skills
Persuasive language is required to command attention, engender credibility, drive product desire, and convince the prospect to buy, or at least make an enquiry. Many persuasion techniques can be deployed; for instance, by implying an association between the product and something already liked by the market, such as value for money, productivity or reliability. Another Read more...
Writing for a Technical Audience with Perfect Sentence Structure and Pace
The approach to writing press releases, case studies and feature articles is generally a subjective one where factors such as the subject matter, the target audience or the level of complexity can all bring about many different distinctions in writing style. However, it’s important to maintain a certain level of continuity with any written content Read more...
How to Avoid Common Mistakes With Commas
Many people fancy themselves as a writer. Indeed, there is a saying that ‘everyone has a novel inside them’, and while this may be true, in reality few could actually write it. Even if they don’t harbour any literary aspirations, many people in the technology sector are still expected to produce reports, papers and other Read more...
3 Ways To Re-use Old Blog Posts
Blogging is a great way to drive traffic to your website, engage your customers and establish you as an authority within your market. But it’s not always easy coming up with fresh content. So here are three simple ways to squeeze a little bit more value out of those old posts: Revisit popular posts Regularly check Read more...