UBM Electronics is becoming a reseller for Heardable’s real-time contextual brand analytics platform, a service that claims to ‘help organizations deal with information overload by helping them make sense of their online brand footprint in a quick, reliable, and holistic way.’

Later this month, UBM Electronics and Heardable will release three new  reports, the first in a series covering the electronics industry: IP & E, Design Software and Test.

You can download a sample Heardable research report here.