What editors want from a press kit

So you’ve painstakingly created press announcements about the latest news from your company. But what do you do next?

Many companies still resort to putting the press releases in a folder in the pressroom in the vain hope that journalists and editors will notice them. Unfortunately, this is a sure-fire way to minimise the impact your press releases will have.

So how do you maximise impact and ensure your company announcements get the media coverage you feel they deserve?

Request our free guide and discover:

• What to include in your press pack.
• How to capture editors’ interest.
• How to maximise brand exposure.