How to write and record a podcast

Podcasting is a great way to communicate with your customers and prospects on a more personal level. Giving a voice to your brand, a podcast recording helps you to demonstrate the human side of your business and establish a more intimate relationship with your audience.
Creating a podcast can also be a quick and easy way of producing great quality content. However, there is a fine line between producing an audio masterpiece that engages, informs and entertains its listeners and recording something that fails to interest anybody.

To ensure your podcast hits the spot with your audience why not download our free guide How to Write and Record a Podcast? It offers a range of tips, tricks and advice such as:

• How to write and prepare a podcast script.
• What type of language and sentences are best avoided in your recording.
• How to position yourself in relation to the microphone.
• What recording and editing software is available to you.